Kate Moss and Jennifer Lopez co-star with models including Xiao Wen Ju in a new Coach ad, promoting the reintroduction of the iconic Rogue bag, as part of the brand's ongoing Coach Forever autumn campaign.

First seen on the runway in 2016, the bag will feature 'a new environmentally responsible version of Coach’s Signature Jacquard crafted in organic and recycled materials and embroidered with fall’s menagerie of creatures', and Coach Creative Director Stuart Vevers commented 'The Rogue is perhaps my favourite bag that I’ve designed at Coach... it has that combination of heritage, offbeat attitude and a sense of authentic American style that perfectly embodies my vision for the house'.